Shopify President Harley Finkelstein says the company's Audiences marketing tool, which uploads customer data to Meta and Google's ad platforms, is a key focus (Tim Bradshaw/Financial Times)

Tim Bradshaw / Financial Times:Shopify President Harley Finkelstein says the company's Audiences marketing tool, which uploads customer data to Meta and Google's ad platforms, is a key focus  —  Canadian ecommerce group touts new tool that allows retailers to pool customer data and better target ads

Shopify President Harley Finkelstein says the company's Audiences marketing tool, which uploads customer data to Meta and Google's ad platforms, is a key focus (Tim Bradshaw/Financial Times)

Tim Bradshaw / Financial Times:
Shopify President Harley Finkelstein says the company's Audiences marketing tool, which uploads customer data to Meta and Google's ad platforms, is a key focus  —  Canadian ecommerce group touts new tool that allows retailers to pool customer data and better target ads